The task is to make Google Maps more user-friendly.
P1: Maps are necessary to a person who wants to reach, on his own, a destination he has never been to.
P2: A website with easy-to-find features is likely to have more users than one with hard-to-find features.
R1: Interviewing Google Maps users.
R2: Comparing Google Maps vs. Mapquest.
I1: Most often, people use Google Maps to get directions.
I2: Features like “Street View” and “Places of Interest” are often left overlooked.
I3: Mapquest’s estimates are more accurate: http://blog.ansiguy.com/2006/07/google-maps-vs-mapquest-whats-your.html
C1: Improve the algorithms that Google Maps uses to find the shortest and fastest routes.
C2: Use the following sketch to remodel the website interface: http://farm4.static.flickr.com/3002/3013827853_f9aa56d441.jpg?v=0. This way, users can become more easily aware of interesting features that Google Maps has.
Note: the Pukinskis Set above has the following structure: R1 => I1, I2; R2 => I3.